NEWS AND PRESS
Stay up to date with the latest news from AdventureLAB.
Integrated Storytelling Course for DMA
Dansk Markedsføring (Danish Marketing Association)—the leading marketing association and the largest marketing media in Denmark—will now provide four annual Integrated Storytelling courses…
AdventureLAB on Tour
AdventureLAB’s CEO & Founder Klaus Sommer Paulsen will be talking at a series of events across Europe in November. We hope to see you there…
AdventureLAB’s Klaus Sommer Paulsen Joins World of HCA Advisory Board
Paulsen, CEO & Founder of AdventureLAB, has been selected to join the advisory board of World of H.C. Andersen (HCA). This project is in line with Paulsen’s continued dedication…
Integrated Storytelling will be part of an MBA program at the University of Tartu Pärnu College
AdventureLAB’s Integrated Storytelling principles will soon become a part of a higher education study course. In 2020, the theory will become available to the students…
AdventureLAB Press Releases
Integrated Storytelling Course for DMA
Dansk Markedsføring (Danish Marketing Association)—the leading marketing association and the largest marketing media in Denmark—will now provide four annual Integrated Storytelling courses…
Go Beyond the Hype and Embrace the Future You
Unless you have resided under the proverbial rock since summer, it is very evident that we are now in the season of courses and conferences. And...
Designing the infinite team network
This week, we were yet again in a creative development meeting with one of our partners in the UK. Next week, we’ll do a follow-up session. For each...
Build A Design Culture To Create Superior Brand Experiences
The interaction and engagement that will enable your customers to experience your brand and its values, meaning and message, is often defined as the...
Why Museums Should Let In “The Wrong Audience”
Sometimes, cherubs in airports make people react in unexpected ways. I recently shared a video online from something that could very well have been...
Storytelling By Design
A story is not just a story. You may be perfectly capable of writing a great short story, but that does not mean you are great at copywriting. You...
Experience Design Beyond The Screen
Over the last couple of weeks, I have had to opportunity to speak about Beyond The Screen Experience Design on several occasions. My audience has...
New Year, New Habits. For Some, It’s Not Optional.
You know the clichéd phrase, A New Year A New You, widely used in a multitude of variations to lure us into the gym, setting new goals for our...
