The Experience Economist

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Breaking the Silos of Disciplinary Domains

Breaking the Silos of Disciplinary Domains

The world is becoming increasingly complex and needs open minds and collaboration. Challenges are rarely confined to neat disciplinary boxes, and solutions demand a convergence of professional perspectives. Yet, many organisations remain trapped in “silo thinking” – a structural and cultural phenomenon that isolates teams and hinders cross-disciplinary collaboration.

The Significance of Imitation Collapse

The Significance of Imitation Collapse

The article discusses the concept of Imitation Collapse in the context of AI and creativity. It highlights how overreliance on generative tools and imitation can lead to a decline in originality and innovation across various sectors. The text emphasizes the importance of creating unique, authentic content and the risks of internal and external imitative practices diluting original concepts.

Our Lives in the Uncanny Virtuality

Our Lives in the Uncanny Virtuality

What happens when we get immersed in a world where it is increasingly difficult to tell fact from fiction and where everybody gets a magic wand that can bend reality? How our perception of reali may evolve with intelligent technologies such as Generative AI at our fingertips.

The Past Reimagined

The Past Reimagined

Experience designers and storytellers working with cultural heritage need to take note of the achievements of the performing artists reimagining the past because they are not just about the artists being inspired by history; it is about connection to audiences changing their view of the world in the past, present and future.

Go Beyond the Hype and Embrace the Future You

Go Beyond the Hype and Embrace the Future You

Unless you have resided under the proverbial rock since summer, it is very evident that we are now in the season of courses and conferences. And let’s be honest, there are some brilliant opportunities to gain both inspiration and knowledge that is applicable to the...

Designing the infinite team network

Designing the infinite team network

This week, we were yet again in a creative development meeting with one of our partners in the UK. Next week, we’ll do a follow-up session. For each of these, none of us will leave our respective hometowns of Aarhus or London. Our travel time is down to the time it...

Build A Design Culture To Create Superior Brand Experiences

Build A Design Culture To Create Superior Brand Experiences

The interaction and engagement that will enable your customers to experience your brand and its values, meaning and message, is often defined as the brand experience. Sometimes, the design of your experience is presented and thought of as basic outlines for user...

Why Museums Should Let In “The Wrong Audience”

Why Museums Should Let In “The Wrong Audience”

Sometimes, cherubs in airports make people react in unexpected ways. I recently shared a video online from something that could very well have been from a museum, but it was not. Quite a few people were as amused as I was of the small cherub eloping a classic Rubens'...

Storytelling By Design

Storytelling By Design

A story is not just a story. You may be perfectly capable of writing a great short story, but that does not mean you are great at copywriting. You may be great at ads, but that does not mean that you are at the same level, when developing a core story. And you may be...

Experience Design Beyond The Screen

Experience Design Beyond The Screen

Over the last couple of weeks, I have had to opportunity to speak about Beyond The Screen Experience Design on several occasions. My audience has been experience design students, media education professionals and experience professionals. The interest and positive...

New Year, New Habits. For Some, It’s Not Optional.

New Year, New Habits. For Some, It’s Not Optional.

You know the clichéd phrase, A New Year A New You, widely used in a multitude of variations to lure us into the gym, setting new goals for our private weigh-ins, and take a fresh look at what we eat, wear and do. However overused the phrase may be, it is nonetheless...

Accelerate Your Brand Evolution with Hybrid Thinking

Accelerate Your Brand Evolution with Hybrid Thinking

Combining existing concepts in new ways fuels innovation in brand evolution, technological adoption, experiential marketing, and team diversity. Embracing a hybrid mindset allows for unique, experiential marketing approaches that blend the physical and virtual realms, encouraging innovation and brand growth.

5 Questions for Arne Kvorning

5 Questions for Arne Kvorning

Some, if not many, consider you something else other than what is traditionally thought of as an architect. Is that true? Could you perhaps be described as an architect of physical experiences? I actually think that 'architect of physical experiences’ should be the...