AdventureLAB and Qvisten Form Strategic Partnership to Elevate the Level of Storytelling in Themed and Branded Experiences
Fredrik Kiøsterud, Qvisten (L) & Klaus Sommer Paulsen, AdventureLAB (R)
Aarhus, Denmark and Oslo, Norway – September 18, 2024
AdventureLAB, a pioneering creative studio from Denmark, and Qvisten, the renowned storytelling powerhouse from Norway, are excited to announce their new strategic partnership to revolutionise the world of themed and branded experiences. This collaboration will unite their extensive creative strategy, concept development, and storytelling expertise to craft richer, more immersive worlds and characters.
The partnership seeks to enrich and expand existing themed spaces and branded experiences by integrating new and existing intellectual properties (IPs), cultural heritage, and folklore. By focusing on narratives that transcend platforms and formats, the collaboration ensures that guests can engage with and retain the stories, characters, and brands beyond their visit.
Fredrik Kiøsterud, CEO of Qvisten, expressed his enthusiasm for the collaboration: “This partnership is a perfect match. Both AdventureLAB and Qvisten bring decades of experience and a shared respect for story and history. Our combined strengths will push the boundaries of storytelling in themed experiences.”
Klaus Sommer Paulsen, CEO of AdventureLAB, added, “We’re thrilled to join forces with Qvisten. Our ability to create deep, rich story foundations, paired with Qvisten’s unique talent for bringing universes to life, will set new standards in the industry. This collaboration will enhance the experiences we create and ensure that stories stay with guests long after their visit.”
The collaboration is already underway, and several exciting projects are in the pipeline, including a new IP, theme park, and museum ventures in the early stages or about to commence. Both studios bring a wealth of experience and accolades, including the prestigious THEA Award, reflecting their commitment to excellence and innovation in their field.
About AdventureLAB: AdventureLAB is a leading creative studio that specialises in crafting immersive experiences through innovative storytelling and strategic concept development. Known for its expertise in creating rich, engaging narratives, AdventureLAB delivers dynamic and memorable concepts that captivate and inspire audiences worldwide.
About Qvisten: Qvisten is a celebrated Norwegian studio renowned for its exceptional ability to bring stories and universes to life. Focusing on creating unique, standout experiences, Qvisten blends creativity with technical prowess to develop immersive attractions and experiences that resonate deeply with audiences.
Contact Information
Klaus Sommer Paulsen, AdventureLAB Email: klaus@adventurelabstudio.com
Phone: +45 2721 2021
Website: www.adventurelabstudio.com
Fredrik Kiøsterud, Qvisten Email: fredrik.kiosterud@qvisten.no
Phone: +47 975 96 740
Website: www.qvisten.no
For additional information or media inquiries, please use the information provided above to contact the respective studios.
